Opinion
AI Multiplies Whatever You Already Are
Hand it real skill and it produces a superhuman version of your work. Hand it confusion and it produces a faster, more confident, better-formatted version of being wrong.
All Stories
Everything we've published on AI in commercial real estate, newest first.
Case Study
How a Top LA Multifamily Broker Rebuilt His Practice Around AI
Taylor Avakian turned his BOV, his CRM, and his content into an AI-powered edge, and the plays are replicable.
Case Study
The Buy Box File That Makes AI Underwriting Reliable
Underwrite the same LA deal twice, cold, then with the firm's buy box loaded. The gap between the two outputs is the whole lesson in reliable AI underwriting.
Analysis
False Productivity: The AI Mistake Quietly Costing CRE Teams
Busy, impressive tools, the look of progress, and no deals. The AI mistake costing CRE teams, and the simple audit that catches it.
Analysis
How to Evaluate Any AI Tool for Commercial Real Estate
Most tools fail on the first question. The four-question filter I run before paying for any CRE AI tool.
Analysis
Your Inbox Is the CRE Data Advantage You Already Own
Twenty years of deals are sitting unstructured in your email. That's the proprietary dataset no competitor can buy.
